1. You can find the best deals for your customers using the following web scraped data:
– Comprehensive listings of flights and other modes of transport with timetables and prices offered by different companies
– Data on hotels and other accommodation facilities: ratings, price lists, information on hotel amenities and additional services
– Lists of tourist attractions and/or leisure activities to choose anywhere in the world.
All these data, collected from numerous relevant and reliable websites, will help travel agencies to offer the best transport and accommodation packages to their customers including, when needed, tours or excursions a client might be interested in.
2. You can monitor your competitors and use the obtained info for your business development
– Getting price lists of different tourist companies, you will be able to monitor your
competitors' pricing and adjust yours
– Basing on the information about the variety of products and services offered by your
competitors, you can make a comparative analysis which can be helpful for your process improvement plans
– Scraping customer reviews about rival enterprises, you will come to understand their strong and weak sides
Data for monitoring your business rivals will make a perfect ground for competitive research which is highly useful for gaining an edge over competitors.
3. You can monitor customer satisfaction
Data collection for the travel industry quite often implies, inter alia, scraping your customers' opinions and reviews from social media, customer portals, online communities, and forums. Data extraction from these sources will help you to monitor and even measure your customer satisfaction and place more emphasis on a client in your activities.
4. You can always stay aware of the market trends
– Follow tourism news which can be collected by web scraping from various Internet-based sources, media portals, newsletters, etc.
– Track market trends using data extracted from travel blogs, magazines, market research reviews, and other web resources.
Being aware of the market news and trends, you always know which way the wind blows, and can update your business in response to changes when and if it is required.
Read more in our
blog post about web scraping applications.